Thursday May 19, 2022
How Voyage Food Reverse-Engineered Popular Foods + Boochcraft Hard Kombucha
Voyage Foods, a California-based startup that has reverse-engineered chocolate, peanut butter and coffee, recently closed a $36 million Series A investment round. In this episode of the Xtalks Food Podcast, Sydney talks about how Voyage Foods found the main molecules that make up chocolate, peanut butter and coffee, and then found those molecules in other food sources and combined them with additional ingredients to make their replacements. She discusses the problematic sourcing and production challenges associated with chocolate and coffee, as well as the millions of Americans that have peanut allergies. The team put forward some potential challenges for consumers in adopting these products, but understand why they are necessary replacements.
Also, in this episode, Sydney introduces the team to Boochcraft, a hard kombucha maker that recently became a Certified Benefit Corporation (B-Corp). This label is awarded to companies that voluntarily meet high social and environmental performance standards. All the fruit scraps used to make Boochcraft are composted, producing over one million pounds of compost annually, and any unused fruit is donated to feed people who are food insecure. Boochcraft has also established a healthy and financially supportive workplace by committing to pay all employees 25 percent above the set minimum wage and offering other benefits. The team applaud the company for its environmental and social standards and discuss the niche hard kombucha market.
Read the full articles here:
Boochcraft Becomes First Hard Kombucha Brand to Earn B-Corp Status
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